SATURDAY, FEBRUARY 18, 2012 - Both of tunnel boat racing's premier national racing leagues in the U.S. have released promotional videos in the past few weeks in an attempt to draw interest to their respective leagues and offerings. The APR Superleague, of which Herd Racing is a member, has created through it's marketing partner Romesburg Media Group, a one-minute video that highlights the league's 25 years of experience in powerboat racing. You can find a sample video online at http://www.youtube.com/watch?v=ajxrpZ4zq9M&feature=player_embedded.
The F1 Prop Tour, a similar racing league to APR that instead of featuring Formula 2 and Formula 3 boats, tends to market most of it's races around Formula 1 and Formula Lights or SST-45. The league races 4-5 times each summer, usually once in Michigan, once in Illnois and twice in Texas. In 2012 the league has announced a new race as part of Seafair, a major west coast boating event held each year in Washington State. Here is a look at the F1 Prop Tour's 2012 promo video http://www.youtube.com/watch?feature=player_embedded&v=03S8quzftZg.
The fact that both of the nation's primary tunnel boat racing leagues has produced such videos is a great move forward. Teams need all of tools they can get to attract fans and sponsors to boat racing and these videos will be another wrench in the toolbox that teams can use.
In other news, our team is in talks with two propsective sponsors for the Pittsbugh race weekend. Both are companies based in Pennsylvania who are interested in promoting their products and services to the massive crowd and TV audience that the Pittsburgh race offers. You may have noticed some photos from our shop earlier this week on our Facebook page. If you are wondering why the boats still have the same decals and paint schemes on them that we ended 2011 with that is because we aren't ready to spruce them up for 2012 because there is a pretty good chance one or maybe even both entries in 2012 will carry a completely different paint scheme and some primary sponsor logos you haven't seen on our boats before. We plan on both entries looking sharp for the Pittsburgh opener and if things continue to progress as they have in the past few months in regards to sponsorship then 2012 could be a year full of excitement for our program.